
Level term
The same payout, whenever you claim during the term.
Suits: Families, and interest-only mortgages
Yes, you can still get cover
Smoking or vaping makes cover cost more, not impossible. Tell the insurer the truth, compare the prices, and your family is protected.
A few minutes online. No sales calls, and no fee from us.

Smokers can have any kind of life insurance. Nicotine changes the price, not the choice.
Who counts as a smoker? Most insurers count anyone who has used nicotine in the last 12 months: cigarettes, cigars, pipes and roll-ups, and usually vapes, patches and gum too. The exact rules differ between insurers. Not sure how you’d be treated? Ask us.
Insurers price it differently. Smoker rates vary between insurers, so comparing can make a real difference.
Honest help with the form. We’ll help you answer the questions properly, so the policy pays when it matters.
A way back to cheaper cover. Quit for 12 months, and many insurers will look again at your price.
No judgement, no sales calls. Just the quotes, in plain English, with no fee from us.

Compare a panel of recognised UK insurers through one clear, straightforward application.








The short version. Your policy documents have every detail, and we’ll go through them with you.
Insurers check. Medical records and, sometimes, a simple test for nicotine can show what you’ve used. Never lie on an application.
Three steps, online, with a person on the phone if you want one.

What you use and how much, cigarettes or vapes. It’s what makes the policy pay out.

See smoker prices from a panel of UK insurers side by side, and choose the one that fits.

Once you’ve been nicotine-free for 12 months, ask your insurer about non-smoker rates.
Short answers to what people ask most, before they buy.
For most insurers, yes. Vapes, patches, gum and other nicotine replacement usually mean smoker rates, even though they’re less harmful than cigarettes.
Yes. Most insurers ask about any nicotine in the last 12 months, however little. Answer exactly what’s asked.
Usually after 12 months without any nicotine. Some insurers ask for longer, or for a test.
Tell your insurer once you’ve been nicotine-free for 12 months. Many will review the price; if yours won’t, we can compare a new policy for you, but don’t cancel the old one until the new one starts.
Your answers are judged at the time you applied, so a policy bought honestly usually isn’t affected. Check your policy terms, as a few ask you to tell them.
If the insurer finds out, and they often do, they can refuse or cut the claim, or cancel the policy. Your family would pay the price for the saving.
Claims and changes, including a review after you quit, are handled by your insurer: their number is on your policy documents. If you arranged it through us, call us on 01302 590 852 and we’ll help.
For a claim, it helps to have:
Their claims number and online form are in the policy documents. Most claims start with one call, and they’ll guide you from there.
Can’t find the policy, or the insurer? Call us on 01302 590 852 and we’ll find it with you.
Help to stop
Free support to quit smoking or vaping, from the NHS. See nhs.uk.
Changing your mind
You have 30 days after your policy starts to cancel for a full refund of anything you’ve paid.
If an insurer fails
Life insurance is protected by the Financial Services Compensation Scheme (FSCS), which covers 100% of a claim if an insurer can’t pay. See fscs.org.uk.
Not sure how to answer the smoking questions? Ask a real person, with no judgement, no sales pitch and no fee from us.
Monday–Thursday 9am–7pm, Friday 9am–3pm
